Our collaboration with the PR heroes of Blyde! Since 2018, Blyde has been responsible for the development and implementation of our PR and communication strategy, with the aim of increasing the brand awareness and impact of Net4kids. The focus is on activating the business community to take their responsibility to make a difference for these underprivileged children. Wow, that's cool! Very proud of this collaboration.
Blyde and Net4kids
… Came into contact with each other after Nynke Geus - van den Broek, Managing Director of Blyde, visited three Net4kids local projects in India. During this special trip, her heart was stolen by the founders of Net4kids and the local partners. They work every day to tackle the prevailing problems, sometimes at the risk of their own lives, so that children with a hopeless existence get a chance. Nynke explains: “What an incredibly inspiring people. They break through stigmas, build on (and our) future and let children be children again, but now with the opportunity to dream again. One thing is certain: you can make a difference. By really seeing people, connecting, making an effort and just doing your best. ”
Press release
May 22, Amsterdam - More than 120 million kids in the world cannot go to school. These children deserve a fair chance to develop and make their dreams come true. That is why PR agency Blyde Benelux is joining forces with Net4kids, a non-profit organization that, together with entrepreneurial Netherlands, offers education and a safe environment to children in Africa and Asia. In a strategic partnership, the two organizations will work in the coming period to underline the need for sustainable and transparent aid to underprivileged children. The partnership connects 100% with Blyde's mission to contribute to a sustainable world in which everyone should be able to have the opportunity to dream.
Power of change in business
Blyde will be responsible for the development and implementation of the PR and communication strategy in the coming year, with the aim of increasing the brand awareness and impact of Net4kids. The focus is on activating the business community to take their responsibility to make a difference for these underprivileged children.
A life-changing trip
Blyde and Net4kids came into contact with each other after Nynke Geus - van den Broek, Managing Director of Blyde, visited three local Net4kids projects in India. During this special trip, her heart was stolen by the founders of Net4kids and the local partners. They work every day to tackle the prevailing problems, sometimes at the risk of their own lives, so that children with a hopeless existence get a chance. Nynke explains: “What an incredibly inspiring people. They break through stigmas, build on (and our) future and let children be children again, but now with the opportunity to dream again. One thing is certain: you can make a difference. By really seeing people, connecting, making an effort and just doing your best. ”
Doing business with a vision
The founders of Net4kids, Loek and Anke van den Boog, and the management of Blyde, Lorette der Children and Nynke Geus, find each other in their shared vision to make a positive impact on the world from entrepreneurship. “We are thrilled to join forces with like-minded people. We are so impressed by the changing capacity of the Net4kids team and their projects that we not only want to help them with their PR activities, but also want to contribute from Blyde ourselves ”, says Lorette der Children, Managing Director of Blyde. Net4kids wants to make entrepreneurs more aware of their responsibility in the world. “Entrepreneurs can really make a difference for millions of children. And I am convinced that companies that understand that are also more successful. That their employees are proud to work for them, attract new talent and ultimately achieve better results. That is why I am so happy with the collaboration with Blyde. The best example of an entrepreneur with a big heart for sustainability and for children who have no chance, ”says Anke van den Boog, founder and Managing Director of Net4kids.
With this collaboration, Blyde & Net4kids also hope to encourage other entrepreneurial organizations to get started and contribute to a sustainable future. Because in the end these kids are the next generation that we will all have to deal with.
